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The Secret To Selling Online Courses Revealed!

Sarah Turner Agency 823 views 19 likes 29:00
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Selling online courses is how you make an impact and pay the bills.

But it’s essential to sell it to the right people—people you can help through valuable transformations.

And that’s where marketing comes in. 😎

A lot of people cringe at the thought of having to market their course. They tell me they feel salesy like they’re trying to convince people to join. And that’s not how you want to feel when you’re starting a business you’re passionate about.

I get it. I’ve been there myself.

But I grew to love marketing once I realized what it actually is. At the heart of it, it’s really just a way for us to match the people who have a problem they want to solve with the solution we’re offering.

Like with everything else in business, there’s no one right way to market your online course. But my 10+ years of experience marketing online businesses can help you get started. 😉

So today, I’m sharing my best marketing tips that will help you make an impact on not just your students’ lives, but on your own life, too. 🥰

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Timestamps:
00:00 - Introduction & Overview
00:35 - Marketing is Essential
01:10 - Selling is Serving
02:45 - Know Your Audience
05:50 - Validate Your Idea
08:30 - Pricing Strategies 2025
10:00 - Automated Sales Funnels
12:10 - Email Marketing Power
14:50 - High-Converting Lead Magnet
17:20 - Writing Sales Emails
19:45 - Perfect Email Sequence
22:40 - Sales Page Secrets
24:45 - Biggest Course Mistake
26:00 - Best Tech Stack

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Want to catch up on the other videos in the course creator series? Click the links below:

✨ “How to Create An Online Course That Actually SELLS”
https://youtu.be/5ktdl8iePHI

✨ “How do I choose a course topic that will be profitable?”
https://youtu.be/8m0aNdTU50Y

✨ “How to price and structure your online course”
https://youtu.be/V4swhZ21MEE

✨ “If I Wanted to Grow an Audience for My Online Course, I’d Do This”
https://youtu.be/KI2pnR2rHb0

✨ “How to Create a Successful Online Course (from an 8 figure course creator)”
https://youtu.be/bRuqqT_5fTY

Check out your *free workbook* walking you through how to get super clear on your ideal customer avatar:
https://drive.google.com/file/d/11mt4RNgk1CNbwFfFhej6SXXLp7cg5FXG/view?usp=drive_link

And get started with Kajabi by clicking the link below!
https://app.kajabi.com/r/22puxne9

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Are you an aspiring or expert course creator who’s ready to reach the next level with an online program?

I’m so excited to be letting you in on what I’ve learned over the last 11+ years in online business so you can build or refine an online program that has true impact and helps you create the life you want, too. 🙌

With Coursea Collective (formerly Let’s Build Your Online Business) you get…

✅ Josie, a proprietary AI tool helping you refine and scale your program while drastically slashing your work hours (one of my students even said, “this tool would have saved me a year and a half”)
✅ A step-by-step course with all the information you need to refine, price, structure, and sell your offer
✅ Weekly, live coaching calls to get feedback and advice about anything you’re working on
✅ A supportive community of business owners and thought leaders on a similar path

This is truly everything you need to excel in course creation.

💫 Want to see Josie in action? 💫

Our AI assistant is available now! 🤩🤩

Find out how you can let Josie help you refine your course topic, nail down a price and structure, choose a top of funnel strategy, and more!

Plus, access my free masterclass, “How to Turn Your Experience Into Life-Changing Profit & Impact (On Your Terms),” showing you how to get started.

Click the link below to learn more. 👇
https://www.courseacollective.com/lbyob-opt-in-2025
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