What is Digital Marketing for Beginners? (Tutorial)

93% of Americans are online, but most businesses don't know how to reach them. Here's the digital marketing basics you need to know.

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What is digital marketing? In this tutorial, we break down exactly what digital marketing is, share examples of who's doing it right, and give you four actionable tips to connect with your potential customers.

Digital marketing refers to any form of marketing done through electronic devices or the internet. In today's world, that's search engines, social media, email, websites, videos, games, basically every interaction is an opportunity. But knowing where to show up is only half the battle.

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Timestamps:
0:00 - What is Digital Marketing?
0:48 - Tip #1: Define Your Audience
1:56 - Tip #2: Be Present
3:08 - Tip #3: Build an Effective Funnel
4:03 - Tip #4: Monitor And Report

About HubSpot:
HubSpot is a leading CRM platform that provides education, software, and support to help businesses grow better. The platform includes marketing, sales, service, and website management products that start free and scale to meet our customers’ needs at any stage of growth. Today, thousands of customers around the world use HubSpot’s powerful and easy-to-use tools and integrations to attract, engage, and delight customers.

⚠ Disclaimer:
The videos on our YouTube channel are for informational purposes only, and are not intended as an endorsement for any of the products or services that we feature.

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